Marketing campaign for Aston Villa’s new home, away and third kit for the 2020/21 Premier League season. With most of the work taking place during COVID, socially distanced photoshoots took place with limited numbers of people. The focus of the Home shirt was the women's team who had just been promoted to the WSL for the first time whilst the Away and Third had hero shots of players from the mens team. Concepts based on the shirt designs were rolled-out on a wide range of assets along with some illustrations.
Home Kit Creative - Social 1920x1080
Home Kit Illustration - Social 1920x1080
Home Kit Roll-Out - Social, Email, Display, PPC, OOH Screens
Away Kit Creative - Social 1920x1080
Away Kit Illustration - Social 1920x1080
Away Kit Roll-Out - Social, Email, Display, PPC, OOH Screens
Away Kit Creative - Social 1920x1080
Third Kit Roll-Out - Social, Email, Display, PPC, OOH Screens